Jakarta, September 18, 2026 — PT Inspeksi Sertifikasi dan Survey Indonesia (Persero), known as IDSurvey, has inaugurated Arunika Lounge, a dedicated space for promoting and marketing products from micro, small, and medium enterprises (MSMEs) supported by IDSurvey Group. The inauguration took place at IDSurvey Headquarters, Waskita IDSurvey Tower (WIT), Jakarta, on Thursday, September 17.
Arunika Lounge forms part of IDSurvey’s commitment to empowering MSMEs through capacity building, expanded market access, and opportunities to participate in corporate supply chains. The initiative includes MSMEs supported by Biro Klasifikasi Indonesia, SUCOFINDO, and Surveyor Indonesia.
“More than just a showcase space, we have established Arunika Lounge as a bridge for the MSMEs we support to expand their market access and enter IDSurvey Group’s procurement supply chain. Through this initiative, we aim to promote inclusive growth, strengthen MSME competitiveness, and create lasting economic benefits for communities,” said IDSurvey Chief Financial Officer Sinung Triwulandari.
Arunika Lounge will promote a range of MSME products with the potential to meet IDSurvey Group’s needs, including souvenirs, merchandise, gift hampers, and products supporting various corporate activities. Participating MSMEs will therefore gain not only a promotional space but also opportunities to develop their business capacity in response to actual market demand.
Building Capacity through the MSME Incubation Program
The inauguration of Arunika Lounge forms part of the UMKM Champion Incubation Program, which builds on the collaborative MSME development program implemented by IDSurvey in 2025.
The four-month program is designed to strengthen MSMEs’ capacity, governance, productivity, and readiness to meet quality standards. Activities include training, coaching, mentoring, visits, and case study discussions tailored to the needs and development stage of each enterprise.
The program’s MSME development approach rests on four main pillars: capacity building, technical assistance, market access enablement, and digital readiness. Through this approach, IDSurvey encourages the MSMEs it supports to become more professional, responsive to technological developments, competitive, and capable of meeting the standards required to enter industrial supply chains.
As a company operating in Testing, Inspection, Certification, and Classification (TICC), IDSurvey considers compliance with standards and quality improvement essential foundations for MSMEs to achieve consistent growth, expand their markets, and build consumer trust.
Alongside the physical promotional space, IDSurvey has also introduced an e-Catalog of Products from IDSurvey Group-Supported MSMEs. This digital channel broadens product visibility and marketing access within the Group and among a wider range of stakeholders.
Creating Shared Value through MSME Empowerment
The name Arunika, derived from Sanskrit and meaning “the light of dawn,” represents hope, optimism, and new beginnings. This philosophy reflects IDSurvey’s commitment to strengthening synergy, fostering growth, and delivering lasting benefits to communities and the national economy.
Arunika Lounge is one of the initiatives under IDSurvey’s Social and Environmental Responsibility (TJSL) Program, carrying the spirit of EmpoWEring — “Empowered Together, Serving with Heart.”
For IDSurvey, sustainability is measured not only by corporate performance but also by the Company’s ability to create shared value for communities. Accordingly, its MSME empowerment efforts aim to help entrepreneurs progress beyond being beneficiaries and become independent, competitive business partners capable of generating sustainable economic value.
Through Arunika Lounge and the UMKM Champion Incubation Program, IDSurvey hopes to open more opportunities for collaboration, expand market access, create business and employment opportunities, and strengthen an inclusive and competitive MSME ecosystem.
Looking ahead, Arunika Lounge is expected to develop into a collaborative space that connects MSME capabilities with industry needs and market opportunities. This initiative further strengthens IDSurvey Group’s contribution to inclusive economic growth and lasting benefits for communities across Indonesia.
Activity Documentation
